Insight

  |   Blog, Jeff Kirk

Go Digital or Not? A Guide to Event Signage

Event marketing has become to businesses what social media has become to interpersonal relationships. The major difference is, of course, events allow business to present an actual physical presence into the paths of potential collaborators, vendors, and clients.   One of the most often discussed aspects of these events is the use of technology and whether or not funds should be earmarked...

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15 July
24
  |   Blog, Jeff Kirk

10 Essential Twitter Tips for Beginners

If you’re new to the world of Twitter, this massively popular and ever-growing social media outlet can feel overwhelming to even the most avid of Internet users. Reading up on the ins and outs of how Twitter works is certainly helpful, but ultimately, experience can often be even more important than knowledge. To that end, here is a compilation of...

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15 July
24
  |   Blog, Jeff Kirk

Turn Off Personal Electronics In Order To Turn On Your Creativity

It’s an undeniable fact that modern technology helps to make our lives easier, more efficient and more productive, but unfortunately those advantages also come with their fair share of disadvantages. Creative individuals who find themselves in a bit of a slump or stuck on a current project might want to think about turning off their personal electronics off in order...

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15 July
24
  |   Blog, Jeff Kirk

Using LinkedIn to Your Advantage: Marketing Stats to Help You Improve Visibility

Utilizing social media to expand your name or message is common sense these days, but with the swift uptick in social media use comes greater challenges in reaching and engaging your target audience. It shouldn’t surprise you that popular social media sites like Instagram are growing like wildfire, but what may make you do a double take is that according...

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15 July
22
  |   Blog, Jeff Kirk

Instagram’s Place in Corporate Events

While Instagram is the place to go if you’re in the mood to see people who like to take gratuitous images of themselves and food, the social media platform is also a great business tool for your next corporate event. As always when it comes to mixing social media and business, you have to make sure that you use Instagram wisely and...

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15 July
24
  |   Blog, Jeff Kirk

The Dangers of Ignoring Social Media for Your Next Corporate Event

So, you think you can hold a corporate event or conference in 2014 without social media. Maybe you just don’t know or care much about social media, so you figure that no one else will know or care, either. Perhaps you envision your company or product as traditional, tried-and-true, a household name already, or just too nuts-and-berries to be using...

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15 July
25